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WGR550>Topics>>11/28 Russ Brandon discusses ticket sales

11/28 Russ Brandon discusses ticket sales

Nov 28, 2012|

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Automatically Generated Transcript (may not be 100% accurate)

Bill CEO Russ Brandon is joining us live on line from 1 bills drive the morning Ross. Morning guys I don't do pretty good -- began having a lively conversation this morning about -- or confidence or if you stand on there and that's right. He did and it's figure that more copper -- actually I just had it in my sports update but it is official now some more another big east team leaving our the ACC Louisville -- what you think of that it is official now. It's said you know as we were grown up as you guys both know the big east Syracuse Georgetown all the the big rival reserve going to the wayside over there are so it's disappointing but you know it's what college sports has become. Here's trying to soften us up by talking about Syracuse now browsers tonight's. Howard -- Arab -- and that's. I -- got a lot to get sued to talk about on the first off you know fans probably wanna know. 11 question I got via. Tax was about Ralph and and -- Always seem to want to know about Ralph and and how he feels about all this and we know the you talked to him regularly so I don't bomb. Two part question how does he feel about it and I guess does he ever feel a desire or anything like that I don't publicly talk about it or anything along those. Well and I don't know you know from a public standpoint you know mr. Wilson. Obviously is achieved a lot this franchise over the last fifty years and and the loyalty that the fans have had towards towards him and and he's head towards buffalo. Is on question obviously. -- Fair -- right -- let me. -- lack of a better way of asking this question because we get a lot of calls texts and tweets about what exactly is the you do what you -- in charge of what you're not in charges so for a -- of a better way to ask you this. I'll just say can you define your job description as the CEO of the Buffalo Bills. Yeah on the CEO. And it's pretty easy throws in a -- my responsibility is it dated date. Operation of administration of the organization. You know it's it's pretty simple. Buddy -- is a general manager has said -- the day he was -- and and said that to you guys probably fifty times since. He's in charge of the football operation is full autonomy. Over at the coaching staff the 53 man roster. Player personnel and you know we talk all I'm on a daily basis in my focuses mainly on on that side. Are related to. You know the budgetary elements of the administration I've worked closely -- Jim over or through. Overseas. The majority of our salary cap initiatives. And you know I have and that dated irresponsibility of the entire operation so. -- my focus is mainly on the business because when we brought body in this general manager that's what his focus is very similar. If you if you look at nine I think I might have talked to Jeremy about this previously. More very similar if you just look at our division. With a team like Miami you guys all know who Jeff Ireland is you know with the jets you know Mike Tannenbaum as. You probably don't know who -- glasses or who -- he -- and those are guys are both present CEOs of the jets and dolphins respectable. Bill CEO Russ -- joining us here on WHR Ross this game. The remaining games is it looking like black -- will be the the story of the rest of the season. We have significant inventory -- Jeremy is -- as we've talked about you know this game will be blacked out. Against Jacksonville but we have recorded bit of an inventory to move percent lose -- the jets and I'm not optimistic that the sport for any game. Correct how many tickets are to be moved for Jackson -- do you know via we're close to 151000. -- movement. You know I've been one positive drug going into the weekend its most B 52 in and a pretty nice days so hopefully we'll have pretty good walk -- though we're not move that kind of inventory in the next point four. Have you given any. I guess is they're -- you're looking back to the 85 per percent thing with the NFL had their because. If the 85% rule was you guys decide to -- data that you would have to move as much to get the game. On television mean is that is that have a process that you would it would continue would have evaluate and year to year basis -- -- continues to offer. Whether we look at everything and year to year basis but I can tell you that that is not an option for us for variety of reasons as I've told him many times when we -- we usually miss big. We usually miss in December. We have a twenty years sampling of selling out 58% of her games in the than the month of December from 1990 to today. December's always been a challenge in this market for whatever reason. And you know when you look at it from our standpoint. We have the lowest ticket prices in the league we need to be in a sold out capacity. To. To hit all of our our business benchmarks and platforms and -- and that's why the 85% rule -- number one doesn't really work because you know worry in a position. Where we really focus on affordability and that's something we're we're obviously I'm very congress in a move forward. I know it's a few weeks down the line but we always get the questions about how the Toronto game works. As far as sellouts and blackouts can you just letter we know about that you as far as the TV restrictions and other concern. And that game will be on television all games up there'll be on televisions no different cells and spend the last four years. And you know continue our efforts are are our friends at Rogers contain their efforts on the sales process up there but a nickname will be shown on local television. Lieutenant governor Robert Duffy came out and said that although the lease deal is not. Done yet talks have gone quote extraordinarily. Well can you comment on his comments but it's nice to hear that. No it's -- where you we've we've. Ben have been very productive conversation with the the statement counting. For the last few months. Obviously. The tragedy down and -- with the hurricane sandy is really. A slow the process down. We we continue having the very productive discussions. And it's obviously you know remind number one focus off the field. Bill CEO Russ Brandon -- WH -- about the incident that happened after that the Thursday night game. I'm with a fan I don't know all the details I'm sure that nice traditions I'm sure I'm guessing there's an investigation of some sort for the fanned. That was found dead what is the organization and what is your role in helping. Figure out what happened. And as it led to any sort of discussions in terms of you know. I'm your property -- know that there have been rules put in place for safety. I just wanna get your comment on it in in May -- a follow up as well. You know first and foremost you know our our -- -- -- -- -- confirm him and obviously it's it's been complete tragedy. And we are working daily with local law enforcement officials. Related to the incident and you know and it's really in their hands at this point. But you know Germany as you know we've talked about on your show many times you know our number one off the field. Focus is on our fan code of conduct. And safety here at this facility. And you know it's really. What you -- is you know over the last decade we have implemented. In enormous amount of programs. To put an enormous amount of resources. Towards making the experience better Ralph Wilson Stadium. And I'm here and that's something that. That continues to be. -- focus within our organization because anytime you have one incident or one fan. Has your experience ruined because of another it's it's an issue. So in regards to the excellence and where where it happened is that is that considered York a huge stadium proper that the part of the stadiums land. Well in theirs is really off of our property. But you know obviously we as we've said in the statement we know that mr. Kirk was in the in the facility and ejected from the facility for. I'd disorderly conduct. But you know -- attitudes in the hands of the law enforcement officials and in that -- The focus right now used to help and assist in the process news as much as we can. You said you alluded to I believe several months ago I could be wrong about this I apologize but I think you alluded to several months ago maybe. Having discussions in the future may be even bringing in the I guess eastern side of the state a little bit more as far as your regional efforts with that includes something of working more over in the Syracuse area maybe in a pre season game or something along those lines. You know we're always looking regional allies so as you know it's going to be a big success for us over on the east side with Rochester and we have rendered into an agreement in Syracuse with the local broadcast and yeah and and working closely with them Syracuse still. Is focused is the number one the bills and number one team in the market. And it's something that world hopefully I'm gonna try to implements more programs to bring our fans over from Syracuse as well but. You know the way our market is -- we've had a regional allies in a big way. Obviously troops from Toronto on down it's -- Truly work well forests and something we need to do in the future. Speaking of bill CEO Russ Brandon here on WGR is out weekly segment -- With regard to to ticket sales and you know the news that the next three games are likely going to be blacked out -- not optimistic it this is a season that. You know coming in there was a lot of excitement and you I I would think that you would have been more optimistic and in the years past that these games. Would be sellouts -- -- the team would be competitive in the spot so what is it. What kind of challenge is -- for the ticket office and and I guess what's the answer what's the next step from here to try and avoid this situation can you go to the league and ask for fewer December games. Yeah you can -- is you know German we've talked about that to him -- we go to league and you can really the only thing you can do with the news is put in a request to -- facilities being utilized at that weekend that's really all you can do you book a bunch of December especially -- and our southern built like -- -- shows -- -- on the lower -- booked in December and a tea. It it has is -- pose a challenge. And you know we will have conversations with the league about it but. You know the focuses. That we have to try to move every piece of inventory that we have in the building and to December home games. While they're not optimal from a sales standpoint there are optimal from a competitive standpoint. And you know we've. Are born in this game with a focus of -- as many people in the building and they are loyal fans to a great job of rock and house and we need that sounded a Pope was put us over the top. And you always say consistently have a statistic I wanted to get this on the air because that we have. You don't dozens of texts if you had a better team you'd sell out in December. You know my statistic better term is that you know. I've heard that many times and in the 2008 we sold -- 61% of our games in December. And in the 1990s -- winningest team in the AFC they sold out 50% against December. The you know like I said 120 your sample and the fact is as at December games have always pose a challenge here. And continue to pose a challenge here and you know we've got to find a way to overcome. -- a few weeks ago I was down I tell you below married -- -- show there to kick off their basketball season I had the anyone down there athletic director. And since he brought your name and the conversation I'll ask you -- -- there had been discussions and he got preliminary talks may be about down the road investigating maybe you be playing. At Ralph Wilson Stadium is that something that you like to explore further. Absolutely you know we've we've -- I've had numerous conversations relative to the subject and -- obvious there on the right track and Jeff Quinn their staff's done a great job and I'm Danny as a yeah -- young rising star in the business I think we've got an opportunity to do some some fun things that could to bring you be a little bit more exposure and we're gonna certainly look at every opportunity to. To promote their Brandon and tried a couple of months with a stone here and and hopefully get some. You know maybe a real meaningful game down here that would be really great for our community. Bill CEO -- friend here on WGR -- some. I guess best of luck for the the remainder of the season my mom my last quest will be something along once because you know it is people. Ask us and wonder about the -- football side -- the business side. Where did that to meat because you know I think it one of the things it's obvious is this year there was a lot of juice come into the season people really. Optimistic your your tickets he's -- numbers climbed this year correct. They climbed yes Senator Clinton so I mean I think obviously your goal would be to have the same thing happen next year and I think you know you hope you've been around obviously so. The Buffalo Bills fans are. They have hope every year but. Sometimes it feels like. Why should I believe this time so issued as you approach next year how does the business side in the football side. Where did they meet in terms of you know giving a charge giving that's giving the fans something that they would say they can believe it. Well in Germany the focus is always on football here you know the business two told him into its born and fans don't wanna hear about the business side they wanna. Talk Tivo wins and we haven't had enough of them this year you know we've. At a high level of expectation coming season and through eleven games were not worry wannabe. -- full confidence and in body and what he's done and what he's gonna continue to do. And building this roster and given us an opportunity to do to win games in the future but. You know I. Nothing drives the football operation on the business side effect from prime issue that football drives to train and in an image should because that's overall in the business forward. We're not in the business. Of talking about businessmen in the business of winning games and anytime you don't win enough for one minute it's a lousy and it's depressing and you know as I've told him many times -- you know we all feel you know everyone over here. Works or tails off and the main focuses. And to try to bring the best product you can your fans and and right now our focuses. To do that and he knows we know others. A lot of negativity in the market and rightfully so and you know we've got to try to turn that around. Hire us thank you very much faster for us.

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